The new year is a great time for fresh starts, so the design/editorial team at American Quilter magazine is delighted to debut a "magazine makeover" with our March 2010 issue. This issue is at the printer now, and will be arriving in your mailbox (if you're an AQS member!) in about two weeks.
What's different? Starting with the cover, you'll notice a fresh, more modern layout and font style. A stunning full quilt or quilt detail photo is presented as a full-page image, rather than just one corner - easier for you to see the stitching and details. The short cover headlines (letting you know what's inside) are grouped in one highlighted area, handy for the 94% of readers who keep and refer to their back issues indefinitely.
There are lots of improvements inside, too. The articles and patterns feature a new "lighter-weight" font. Pattern layouts are simplified, most diagrams are a bit larger, and yardage charts have a softer, cleaner look. At the top of each page of editorial content, you'll see a heading that identifies the page, making it easy to locate articles that "jump" to another page.
But some things have not changed! That includes our emphasis on interesting quilter lifestyle articles, helpful techniques, and distinctive patterns and projects. If you like Carol Taylor's cover quilt, try her technique for creating sheer layered images, all detailed with how-to photos in this issue. Traditional piecers who want to improve their technique will find Jan Krentz's article on eight-point intersections extremely valuable. And of course there's quilt "eye candy," in this case the 20 top winners from the AQS Quilt Expo in Des Moines.
I'd love your feedback after you receive this issue. We listen!
